Over the past couple of years, I’ve been doing ethnographic studies with kids to try to establish their digital habits and how we may use that knowledge to design more interfaces that takes their behavior and practice patterns into account.
As part of my research, I did a survey study with the parents of kids across Europe, the US and Canada. And while I realise that my sample size of 160 is not sufficient to establish a 100% valid foundation, I believe that it still serves as a starting point and a strong indicator of what a larger study would potentially reveal.
In the following, I will share some of the key insights from the survey for those who might find them useful.
I have a love/hate relationship with personas. Mostly, I hate them. And I know that I’m not the only one. But there is a great alternative: video portraits! This post will explain what they are, why they make sense, and how to create them.